The Challenge Culture


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Why the Most Successful Organizations Run on Pushback

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In The Challenge Culture, Nigel Travis uses his experience of working for over forty years in several very large companies (Blockbuster, Burger King, Papa John’s) to show how organisations succeed by fostering a culture in which everyone can contribute. And, using examples such as Blockbuster and Leyton Orient Football Club, what happens when they don’t… Travis, who has been Chairman and CEO of Dunkin’ Brands for almost a decade, explains why businesses need to be more flexible, more egalitarian, and more able to adapt. To do this they must embrace challenge and encourage pushback, rather than reject them. How else will you hear new ideas and improve existing practices? This book will define what a challenge culture is (and what it isn’t), provide ideas and insights about how to create one, and describe the benefits it brings — in terms of performance, improvement, and fulfilment — to individuals, companies and even to society as a whole.

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